Market & Opinion Research
Digital opinion research via e-mail
Personal evaluation by HiTec.
• Survey of clinics and hospitals
• Interviews and proxy-interviews with top decision makers in hospitals
Personal opinion research
Face-to-face interviews, telephone interviews.
The market analyses are based on several thousand contacts within the healthcare system. In particular, employees working in the German healthcare system can be questioned on all conceivable subjects. The number of participants in panel surveys etc. is laid down by our clients.
We provide the following in market research
• Sales research/sales promotion
• Requirements analyses/potential
• Market analyses
• Brand reputation/branding
• Quality management
... for example for pharmaceutical and medical technology products.
For hospitals, we offer dedicated opinion research concerning their suppliers, for example from the medical technology environment.
For public institutions, ministries and associations, our data inventories are the fundamental basis for studies and downstream decisions. Our opinion research in healthcare makes political opinion forming credible and serious.